The Bra-ha-ha^® is a one-of-a-kind fundraising experience that celebrates survivorship and artistry. With a 38-C bra as their canvas, interested community members are challenged to construct unique and over-the-top designs using breast cancer as inspiration. These humorous and heartwarming masterpieces are unveiled at our annual Bra-ha-ha Awards Show and Auction, which serves as a fun tribute to those affected by breast cancer. The Bra-ha-ha encompasses a series of occasions, including the Awards Show and Auction, a week-long bra art exhibition, third-party philanthropy events and more, all with the aim to raise funds to improve breast health and breast cancer detection rates in the area’s uninsured and underinsured population.

Proceeds from The Bra-ha-ha® campaign help provide free mammograms and related breast health services to eligible uninsured and underinsured community members, and advanced technology at Chesapeake Regional Breast Care.

Bra-ha-ha is a trademark of Chesapeake Regional Healthcare, Chesapeake, Va. © CRH All rights reserved.